Safety. Access. Savings.

Delivering resident-first pharmacy solutions.

AlixaRx

Long-Term Care Pharmacy Services

AlixaRx is a provider of long-term care pharmacy services, including on-site medication dispensing and clinical pharmacist consulting.

The Challenge

Many long-term care providers believe that their existing pharmacy solutions are sufficient or they think that it is too difficult to switch. AlixaRx's primary goal was to communicate their value to long-term care providers and increase their market share.

The Strategy

Healthcraft saw an opportunity to refresh AlixaRx's dated website and find new ways to communicate their value with their existing key messages.

The Solution

We refreshed the AlixaRx website to focus less on the features of AlixaRx's dispensing technology and more on the benefits of partnering with AlixaRx. We also created regular branded social media that focused on the benefits to providers and their patients, such as improved accuracy, increased patient safety, and more efficient use of staff hours.

The Results

The results shown below were collected over six months. According to Hubspot, the average Click Through Rate (CTR) for email marketing in the Health and Wellness Industry is 1.75%.

6K Facebook Page Views
4.38% Average Email CTR
66K Emails Delivered

The Creative

Testimonials and Case Studies describe past work of Healthcraft Creative Solutions, and past performance is no guarantee or representation of future outcomes.

Testimonials and Case Studies describe past work of Healthcraft Creative Solutions, and past performance is no guarantee or representation of future outcomes.

Testimonials and Case Studies describe past work of Healthcraft Creative Solutions, and past performance is no guarantee or representation of future outcomes.

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© 2025 Healthcraft Creative Solutions. All rights reserved.

Stay Connected:

© 2025 Healthcraft Creative Solutions. All rights reserved.

Stay Connected:

© 2025 Healthcraft Creative Solutions. All rights reserved.